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内容简介
蔡坤、连洁、戴卫平主编的这本《零基础新手马上开口说外贸商务英语(附光盘)》是专为英语零基础新手编写的口语书，集发音讲解、场景词汇、实用短句、情景对话与小贴士为一体，话题覆盖面广，章节划分合理，贴合新手需求，为初学者入门起到了很好的引导作用。 本书分为生意谈判、签订合同、订货交货、投诉索赔、贸易类型、商品营销、贸易规则等十大主题，91个细分话题，为英语学习者扫清语言障碍，全面攻克英语口语。
目 录
一、音标入门 Phonetic Symbols 1.前元音 [?] vs [i?] 2.前元音 [e] vs [?] 3.中元音 [?] vs [??] 4.后元音 [?] vs [ɑ?] 5.后元音 [u?] vs [?] 6.后元音 [?] vs [??] 7.双元音 [a?] vs [??] 8.双元音 [e?] vs [e?] 9.双元音 [??] vs [??] 10.双元音 [a?] vs [??] 11.爆破音 [p] vs [b] 12.爆破音 [t] vs [d] 13.爆破音 [k] vs [g] 14.摩擦音 [f] vs [v] 15.摩擦音 [θ] vs [e] 16.摩擦音 [s] vs [z] 17.摩擦音 [?] vs [?] 18.摩擦音 [r] vs [h] 19.鼻辅音 [m] vs [n] vs [?] 20.舌侧音 [l] 21.半元音 [w] vs [j] 22.破擦音 [t?] vs [d?] 23.破擦音 [tr] vs [dr] 24.破擦音 [ts] vs [dz] 二、生意谈判 Business Negotiation 1.安排会议 Organize a Meeting 2.会面寒暄 Meet and Greet 3.参加展览 Attend Exhibition 4.谈论产品 Discuss Products 5.讨论价位 Discuss Price 6.商谈付款 Discuss Payment 7.结束谈判 Conclude Negotiations 8.谈论保险 Discuss Insurance 三、签订合同 Sign Contract 1.起草合同 Draft the Contract 2.解释合同 Interpret the Contract 3.合同签约 Sign the Contract 4.付款方式 Terms of Payment 5.附加条件 Extra Terms 6.违反合同 Breach of Contract 7.履行合同 Perform the Contract 8.修改合同 Revise the Contract 四、订货交货 Place Order and Delivery 1.产品推介 Product Promotion 2.客户下单 Place an Order 3.产品成交 Close a Deal 4.增加订单 Increase Orders 5.减少订单 Reduce Orders 6.打折促销 Promote Sales 7.试销订货 Trial Order 8.现货供应 Spot Goods 9.期货供应 Future Goods 五、投诉索赔 Complaints and Compensation 1.用户投诉 File a Complaint 2.质量问题 Product Quality 3.货品短重 Short Weight 4.货样不符 Inconformity 5.包装破损 Broken Package 6.交货延迟 Delayed Delivery 7.同意索赔 Accept Compensation 8.拒绝索赔 Refuse Compensation 9.诉诸仲裁 Arbitrate 六、贸易伙伴 Business Partnership 1.联系客户 Contact Clients 2.拜访客户 Visit Clients 3.款待客户 Entertain Clients 4.介绍公司 Introduce Company 5.体验产品 Try Out Products 6.洽谈合作 Discuss Cooperation 7.达成协议 Strike a Deal 8.合资合作 A Joint Venture 9.互惠共赢 Win-Win 七、贸易类型 Trade 1.补偿贸易 Compensation Trade 2.寄售贸易 Consignment Trade 3.网上贸易 Online Trade 4.加工贸易 Processing Trade 5.易货贸易 Barter Trade 6.连锁贸易 Chain Trade 7.代理服务 Agency Service 8.装配贸易 Assembling Trade 八、商品营销 Marketing 1.电视广告 TV Commercials 2.杂 ……
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